J I N hyun Jeon


Jinhyun  Jeon 


Designer Jinhyun Jeon was born in South Korea in 1981, based in Eindhoven, the Netherlands. Jeon received BA in Product Design and completed MA in Spatial Design at Hongik University, Seoul, Korea in 2008. She moved to the Netherlands, gained MA in Social Design from Design Academy Eindhoven in 2012 and established Studio Jinhyun Jeon.
The collaboration with Michelin awarded restaurants and hotels in the Netherlands and abroad, as a creative director, Jeon aims to create enriched intuitive dining experience by sensory stimuli, exploring with the synesthetic effect. It would lead by teasing or training our body where is processed in the brain – sensorial joined phenomenon.
Jeon held interest in joint perception, which is when one of our senses carries the ability of other senses. She integrated this idea not only into product design but also into experience intervention: primary behavioural research for artistic inspiration. During her MA thesis on ‘Synesthetic Sensorial Stimuli’, the experimental research explore by engaging with synesthetic effects as a source of design insight, which impacts on innate sensory ability and challenges social thought pattern. Jeon explore sensorial perceptions and intuitive behaviours to engineering emotional experiences and gains insight into the intuitive thought processes of the human brain.
Jeon has been selected as one of the most creative outstanding talent, awarded by ‘Creative Industries Fund Netherlands’. More, her project of ‘Tableware as Sensorial Stimuli’ was nominated the best product in the category of Accessories in 100%design London 2013. In Nam June Paik Art Center, she hold a sound design performance in darkness and had a workshop of ‘Synesthesia: Visualize the Taste’ lately. Friday Late event of Victoria and Albert Museum invites her to open showcase of 5 senses, entitled ‘Visualization of Taste’ on May 2014.
Projects has been exhibited during Dutch Design Week, Milano Salone del Mobile, London Design Festival, Scope Basel, NAi Art Rotterdam Object, Nam June Paik Art centre, Design Expo Beurs Domotica & Slim Wonen, and many more. Stimuli dining event during DDW 2013 and Experimental Gastronomy with Steinbeisser, sponsored by Lloyd Hotel & Cultural Embassy came to a successful close. Her solo exhibition opened in Temporally Art Center Eindhoven and Jeon also curated exhibition of ‘Ply a Craft’ during Dutch Design Week 2013 in Zona Ventosa.


2010–2012  Design Academy Eindhoven, Social Design, Master of Design, Netherlands

2007–2009  Hongik University, Spatial Design, Master of Art, Seoul, South Korea

2002–2007  Hongik University, Product Design, Bachelor of Art 

                    (Joint honour: obtained a teaching certificate of art education)



2014  Knowledge of Design Week, organized by HKDC, Hong Kong 

2014  Visualization of Taste/ Friday Late: Korea, Victoria and Albert Museum, London, UK

2014  Sensory Stimuli/ PechaKucha, Temporary Art Centre, Eindhoven, Netherlands

2014  Sensory Stimuli/ Design Xport, Korea Culture Centre, Berlin, Germany

2013  Synesthesia: Visualization of Taste/ Nam June Paik Art Center, S.Korea

2013  Ply a Craft/ Zona Ventosa DDW, Temporary Art Centre, Eindhoven, Netherlands

2013  Stimuli-Sensory dining/ DDW, Treeswijkhoeve, Netherlands

2013  TSS Promotion Video-Dutch Design Special opening show/ SPAM! Talk Show DDW, Eindhoven, Netherlands

2013  Sneak Preview DDW2013-Presentaion of 8 selected designers/ Eindhoven, Netherlands

2013  TSS-K-design/ 100% Design, London, UK

2013  Sensory Stimuli-Solo Show/ Temporary Art Centre, Eindhoven, Netherlands

2013  Steinbeisser Experimental Gastronomy/ Lloyd Hotel & Cultural Embassy, Amsterdam, Netherlands

2013  TSS-Review show/ Galerie Judy Straten, Limburg, Netherlands

2013  Tableware as Sensory Stimuli/ Scope Basel, Basel, Switzerland 

2013  Cutting Composing Connecting/ Galerie Judy Straten, Horst, Limburg, Netherlands

2013  Sensory Appetizer-Nieuw/ Temporary Art Center, Eindhoven, Netherlands

2013  (IN)VISIBLE  Design Manifesto/ Salone del Mobile Milano 2013, project by Logotel, Ventura Lambrate, Milano, Itary

2013  OBJECT RotterdamContemporary Design Fair, Art Rotterdam in the Netherlands Architecture Institute/ NAi

2012  Beurs Domotica & Slim Wonen/ Design Expo, organized by Smart Homes, Eindhoven, Netherlands

2012  UP Close Wide Open/ Dutch Design Week, Design Academy Eindhoven, Netherlands

2012  The Ordinary Memorial Day Present-K Vision/ Asian Week, Temporary Art Center, Eindhoven, Netherlands 

2011  Limburg Landschapsproject/ Exhibition of commissioned projects for Euregio: NAiM, Bureau Europa -

         ’The Colour of Memory‘, ‘Silent Conversation, ‘Soundscape‘, Maastricht, Netherlands

2007  Symposium GSD Colloquium/ Korean Institute of Spatial Design, Korea

2007  Section 4 Infra: UCS (User Coexistenct Space)KISD Spatial Design Biennale, Seoul, Korea

2007  WING 2007/ World Interiors for the New Generation, Busan, Korea 




Jun.  TVB Pearl Money Magazine/ Hong Kong 

May. FRAME/ Amsterdam, Netherlands 

Feb.  Design Street/ Milan, Italy 

Jan.  Trend Box/ Nantes, France

Jan.  Slow Food magazine / Rotterdam, Netherlands

Jan.  WELLA magazine/ Hamburg, Germany

Jan. Lei Foodie/ Milan, Italy

2013 - 

Dec.  DESIGN magazine/ Seoul, Korea

Dec.  PALETTE – Pastel book/ Hong kong

Dec.  Bellwether: Food Trends/ London, UK 

Oct.  ELLE/ Netherlands

Oct. Food Inspiration/ Netherlands

Oct. Misset Horeca/ Netherlands

Oct. VPRO/ Netherlands

Oct. PSFK/ Netherlands

Oct.  JoongangIlbo News/ Korea 

Sep.  MBC News/ Munhwa Broadcasting Corporation, Korea

Sep.  YONHAP News/ Korea

Sep.  ET News/ Korea

July.  LSN: Global/ London, UK

July.  Máxima/ Portugal

July.  Newspaper Correio Braziliense/ Brazil 

June.  BBC Two / Dara O’Briain’s Science Club, TV Science show, UK

May.  University of Oxford, Crossmodal Research Lab, UK

May.  META TREND/ Make the Future Trend within 3 years, Korea Media Group, Inc. 

May.  DESIGN 360°/ Concept and Design, published by Sandu Publishing Ltd., Chinese Magazine

Apr.   VALOR Economico/ Blue Chip – Rodrigo Uchoa, Brazilian Newspaper

Mar.  OBSESSIVE Collectors/ Barcelona Design Web Magazine

Mar.  SMITHSONIAN/ Cooper-Hewitt, National Design Museum 

Mar.  NEMETON Magazine / Biomimetic Design Book, published by Wolters Kluwer, Italia Edition 

Mar.  GOURMAND / Cooking Design Magazine, France Edition 

Mar.  MONSA Publications / Eco Kids Design Book, Barcelona Edition

Mar.  FINE LIFE / Lidia Popiel, Polish Web Magazine 

Mar.  GOURMAND / French Cooking Magazine 

Feb.  EL PAIS / Spanish Newspaper, Food Trends 

Feb.  ART4D ASIA / Asia’s creative scene, Bangkok Edition

Fed.  TRENDTABLET / Lidewij Edelkoort, Food Future

Feb.  AUDI / HEARST Magazines, Spain Edition

Feb.  GDL / Het Magazine van Goedele, Belgian Edition 

Feb.  FAST CO DESIGN / Business, Innovation, Design, New York

Feb.  FLASH ART / Chief of flash art Magazine, Milano

Jan.  DESIGN / Design Magazine, Korea Edition

Jan.  WGSN-Homebuildlife / International Trend Agency UK Edition 

Jan.  VOGUE / Ukraine Edition 

Jan.  OCTOGON ARCHITECTURE AND DESIGN  / Issue 102, Hungarian Magazine 

Jan.  DELICIOUS / Sanoma Media Dutch Magazine 

Jan.  GASTROSOFIA / Food, Art & Culture Mexican Magazine 

Jan.  MODERN WEEKLY / Media China Magazine 

Jan.  ELLE / Decoration Magazine Greek Edition

Jan.  SALON / Design Russian Magazine 

Jan.  MB LIFE / Mercedes Benz, South Africa

2012 -

Dec.00  MILK X CHINA / Lifestyle Magazine 


Dec.14  MINI SPACE / Creative Use of Space UK

Dec.06  ÉTAPES / Design et culture visuelle France

Dec.05  MAKING / GMC Publications UK Magazine

Dec.05  CHOSUN ILBO / Major Newspaper in South Korea

Dec.04  DELOOD / Daily Design Magazine 

Dec.00  CASAMICA / Design Italian Magazine 

Nov.28  TREND LAND / Fashion Blog & Trend Magazine

Nov.28  HG.HU / Hungarian Magazine

Nov.27  ETTV / Nationwide Cable TV Network in Taiwan 

Nov.24  SMILE IN YOUR FACE / Arts & Inspiration Dutch Magazine


Nov.23  HUH / Art & Design Magazine

Nov.23  ANAPA REGION / State Broadcaster Anapa


Nov.22  FUBIZ / Daily does of Inspiration



Nov.21  TRENDS NOW / Future Trends Magazine


Nov.21  PSFK / Inspiring Creative Business

Nov.20  NOTES ON THE ROAD / Interview Magazine

Nov.19  ODIY / Interior Design and Architecture Magazine

Nov.18  DEZEEN / dezeen Magazine

Nov.15  FROM / Lifestyle and Art Magazine Mexico

Nov.13  LS:N GLOBAL / Lifestyle News Network



Nov.10  FINE DINING LOVERS / Dining Magazine for Foodies

Nov.9  1PICTO DESIGN / Concept, Object, Activity, Place, Event

Nov.9  TREND HUNTER / Must See Trends / Most Popular Trends

Nov.9  THE DESIGN QUEST / Top 5 Dutch Design Week

Nov.9  INTERIEURINDEX / Mooie Producten

Nov.9  BLOG BANG / Le Design comme exhausteur de goût





Nov.8  KOPALNIA WIEDZY / Mine of Knowledge

Nov.7  ZILLA MAGAZINE / Design, Trends, and Inspiration


Oct.31  PHILIPPAWAGNER / Inspiration

Oct.31  DESIGN YOU TRUST / Art, Design

Oct.31  ESPRIT DESIGN / Trendance Design, Deco

Oct.31  PAPER BLOG / Sélection Paperblog Conso

Oct.31  TREND EASE / Perplexing Color Directions

Oct.29  TREND BUBBLES / Online Trendrappoten

Oct.28  DE JOOST / For your daily inspiration

Oct.28  THIS IS PAPER / Architecture, Design, Fashion, Interior, Art Magazine

Oct.27  VIVID Gallery Rotterdam / Designartnews / Dutch Design Week 2012

Oct.27  VIVID Gallery Rotterdam / Designartnews

Oct.00  INHABITAT / Design will saver the world

             Design Academy Eindhoven / Dutch Design Week 2012

             Design Academy Eindhoven / Graduation Project 2012


* Works have been published over a hundred times in various media around the globe including BBC Science, Oxford University Research, Discovery News, Dezeen, El Pais News, Vivid gallery Design Art News, Casamica, Vogue, Elle, Salone, Trends Now, Trend Hunter from U.K., U.S., Canada, South Africa, Italy, France, the Netherlands, Brazil, Spain, South Korea, China, Taiwan and many more.